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J&D's Down Home Enterprises J&D's Down Home Enterprises, also known as J&D's Foods, is an American company based in Seattle, Washington, that produces bacon-related products such as Bacon Salt and Baconnaise. The company was founded in 2007 by Justin Esch and Dave Lefkow who used a $5,000 prize winning from ''America's Funniest Home Videos'' as start capital to launch the business. J&D's used an unconventional, yet successful advertising campaign consisting of on-line Social network services and personal telephone calls to the media to get stories written about them resulting in selling 20,000 jars of their initial product, Bacon Salt, in their first five months of operation. The business continues to be successful and has since added several new products to the Bacon Salt range. ==History== The company launched sales on July 16, 2007, when entrepreneurs Justin Esch and David Lefkow started selling Bacon Salt, a product that was conceived by Esch while considering the virtues of the drink Mitch Morgan, which is composed of a shot of bourbon and a piece of fried bacon as a garnish. After registering a trademark and purchasing an internet domain, Esch and Lefkow started producing Bacon Salt. They funded their company with a $5,000 loan from Lefkow's 3-year-old son Dean, who had won the money on ''America's Funniest Home Videos'' for a video in which he smacks his dad with a hit while playing T-Ball. Bacon Salt became a hit, and as of 2007 was sold in all 50 states and 26 other countries. Esch and Lefkow have since repaid the $5,000 loan.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「J&D's Down Home Enterprises」の詳細全文を読む
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